Brand Campaign
Built to Begin
Celebrating the people, processes, and ideas shaping the next generation of design.
Client
FORM & FUNCTION
Category
Brand Campaign
Year
2025
Our Role
Direction, Production
Runtime
02:15
Location
Brooklyn, New York
Form & Function wanted to introduce its new design residency through the people taking part in it.
The Approach
We spent a week inside the studio, filming conversations, sketches, and late nights. Each resident got their own short portrait, cut together into one campaign film.
The Result
A two-minute campaign film and five portrait cut-downs used for the residency launch and recruitment.
